Information Memorandum | Rules and guidelines for communication, advertising, and marketing activities to be observed in the commercial exploitation of the fixed-odds lottery betting modality
19 de November de 2024
The specialists at Maia Yoshiyasu Advogados have prepared a information memorandum detailing the rules and guidelines for communication, advertising, and marketing activities in the commercial operation of fixed-odds betting.
The document covers regulations established by CONAR and ordinances from the Ministry of Finance that must be observed, highlighting the implications for campaigns in the sports betting sector, including the involvement of digital influencers.
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Os especialistas do Maia Yoshiyasu Advogados elaborou um memorando detalhando as regras e diretrizes para comunicação, publicidade e atividades de marketing na exploração comercial da modalidade de apostas de quota fixa.
O documento aborda normas estabelecidas pelo CONAR e portarias do Ministério da Fazenda que devem ser observadas, destacando as implicações para campanhas no setor de apostas esportivas, incluindo a participação de influenciadores digitais.